There are hundreds of graphic design agencies, thousands of video production companies, millions of web design firms, and the list goes on. Specialized services are becoming more and more prevalent as advertisers become better at specific tasks. Unfortunately, this causes advertisers to lose focus on the grand scheme of effective marketing…seamless integration. Yet, all of these companies call themselves “advertising agencies”
So, we here at Advluence were wondering: How can you call yourself an ad agency if you only provide one form of advertising?
Sure, specialization is great, specialization allows for one aspect of advertising to be done extremely well. But, what happens when a client needs more than one specialized service? The “advertising agency” must outsource, and prices go up diabetes drugs. Or, a client is forced to diversify their services between multiple specialized firms, also driving up cost and reducing coherency. This is where the true benefit of a full-service agency, like Advluence comes into play.
Full service advertising allows for seamless integration between services. Meaning, each and every line of work is coherent to the client’s desired brand image. We here at Advluence pride ourselves in the ability to complete every advertising, thus being a full service advertising agency, task under the sun. From video production and photography, all the way to Google AdWords and creative copy, down to graphic design, web design, social media management and media buying. We truly do it all, and members of our team are specialists in each of these practices.
When members of the same team are able to collaborate seamlessly across different forms of advertisement, the entire campaign benefits from a coherent brand essence. Because nothing flows smoother than when a videographer is editing a video next to a copywriter directing the voiceover next to a graphic designer designing product packaging. This is why we here at Advluence absolutely love using our full service advertising capabilities to create influence.